7 Ways to Create an Irresistible Offer

This parking charges appear to be cheap when in fact it is dear

An irresistible offer is one offer where no one can resist it, unless you are the seller. There are 7 ways to create an irresistible offer without dropping your price:

1. Relief - frighten people first with a higher price, then announce your price, which is so attractive that it gives people instant relief 
2. State in the smallest term - per half-hour instead of per hour, per second instead of per day
3. Huge benefits - where the benefits are so huge that any price will be considered ridiculously low. Like our courses where you can get PIC 60% cash back, plus guarantee on results
4. Alleviates Pain and Satisfies a Deep Desire - The deeper the pain and the desire, the better. That’s because all good offers are emotionally driven. People don’t buy things for logical reasons — even the most logical purchases include some driving emotional reason underneath
5. Social Proof - based on results and testimonials of others.  Like Facebook uses its over 1.4 billion users worldwide to prove that internet marketing works
6. Create an Astonishing Guarantee - mere money-back guarantee does not work any more, you must give a guarantee that is so astonishing, like 'during your great grandchildren's lifetime you are not satisfied with our product, claim it from our USA government'
7. Add a Benefit that Money Cannot Buy - like true love, turn back the clock and track record. 

For those that want to learn how to do Irresistible Selling and Sales Follow-Up Success, come for our 2 courses in early August 2014. Click here to see details.  Related articles:

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• Ultimate secret to success in sales
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