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Showing posts with the label Customer Psychology

Psychological Selling

As we know, customers have certain psychology and they behave in ways consistent with their thinking. Unfortunately, most salespeople sell the way they were taught without understanding customers psychology. For example, most are trained on overcoming objections when what they should focus on is knowing customers deeper needs and create win-win solutions. For the first time ever in Asia, we combined the science of psychology with proven practical sales strategies and tactics. Now you can pick up sales skills seldom taught with a very special Christmas offer from us: PSYCHOLOGICAL SELLING Date: 27/12 Wed 9 am to 5 pm Venue: 7500A Beach Rd 02-346 Fee: Special $149 each (usual $398)         2 pax at $99 each (67% off)    5 pax at $80 each + 1 FREE seat (84% off) Contents: 1. 3 Steps to Psy. Selling: Excite, Eustress and Exchange 2. Power of Story Telling to Move People 3. Using mind tools to let people be Who They Want to Be 4. Making your Offer Irresistible 5. Psychology

Understanding Customer Psychology

Why do people queue up to buy iPhone when it sells for double the price of other phones and is one to two times the average monthly income of most people?  Why when internet companies launch free mobile apps people download them immediately but baulk when they are asked to pay for the apps? Welcome to the world of psychology, in this case, customer psychology. Human beings are highly complex creatures and most people don't even know themselves, let alone know what their customers think and want. Because of impermanence, un-satisfaction and focus on self, people are not only highly unpredictable but also highly eco-centric. From years of training, consulting and coaching people in 15 countries from U.S.A. to China and Maldives, we at Asia Trainers have come up with the following 5 factors that make people think, decide and buy from you. Whether you are now selling to individuals or corporates, if you too want to get ahead of the pack and outsell your competitors, you need to

Secrets to Making Sales

The 7 Sales Secrets that few teach you:  1.      Sales is not a function, a goal or a number but an outcome, the outcome is customer satisfaction .  Regardless of how solid your product or service is, nothing happens without a sale.  If you did not make the sale, there is no customer satisfaction but instead lots of frustration for salespeople! 2.       Today customers are all suffering from  Frazzled Customer Syndrome (FCS):  a state of  extreme exhaustion , that’s why they are not returning your call and give you the cold shoulder.  They are extremely checked out because of heavy workload, too many choices, rapidly changing market and past bad experience with salespeople.  How can we blame them for this? 3.       The result: customers keep you at a distance, brush you off, dismiss you entirely and stick with the status quo, no matter how undesirable the status quo is. Once you can empathize how customers feel, you can help them to improve and get out of this frazzle trap.